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Intro


Service Design
Marc is a consultant, speaker, and facilitator for service design.

Talks & Workshops Books & Start-Ups Research & Teaching

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Intro


Service Design
Marc is a consultant, speaker, and facilitator for service design.

Talks & Workshops Books & Start-Ups Research & Teaching

Marc Stickdorn is a German trainer and consultant for service design thinking. He lives in Innsbruck/Austria where he co-founded two start-ups.

Consulting: He internationally supports both private and public organizations to build up knowledge in the field of service design. He supports them to apply service design within their organizational structures and processes aiming to break down silos, reduce development costs of new products and services and to increase customer experience. Marc is associate of DesignThinkers Academy in Amsterdam/NL and WorkPlayExperience in Nuremberg/GER. In 2010, Marc and Jakob Schneider published the award-winning book “This is Service Design Thinking”. 

Smaply: In 2012 Marc co-founded smaply, a software company developing software for service design. Smaply is a web-based software to visualize customer experiences with personas, stakeholder maps, and customer journey maps.

Research: With a background in strategic management and information systems, Marc is a visiting / adjunct professor at various business and design schools. He published numerous academic papers on service design and ethnography – including two best paper awards. He pursues a PhD at the University of Erlangen-Nuremberg in Germany in information systems – Innovation and Value Creation.

ExperienceFellow: In his research, he developed the innovative research approach of mobile ethnography using smartphones to collect real data from customers. This research led to his latest start-up in 2013: the academic spin-off ExperienceFellow. A combination of mobile apps and web-based software to research customer experience through mobile ethnography.

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Talks & Workshops


Talks & Workshops


Talks & Workshops

Some videos from Marc's talks and workshops.

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Get in touch


Public and exclusive talks and trainings
Get in touch for an individual offer for consulting, a talk or a workshop. Or have a look at the pubic service design courses "This is Service Design Doing".

Ask for an individual offer   This is Service Design Doing

Get in touch


Public and exclusive talks and trainings
Get in touch for an individual offer for consulting, a talk or a workshop. Or have a look at the pubic service design courses "This is Service Design Doing".

Ask for an individual offer   This is Service Design Doing

A brief summary of our executive school "This is Service Design Thinking":

TiSDD was an exceptional program from start to finish.
Adam, Markus and Marc provided us with the background, tools, and techniques to really ‘do’ service design in just a few days.